Ariat Work / Photographer: Andy Anderson
       
     
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Ariat Work / Photographer: Andy Anderson
       
     
Ariat Work / Photographer: Andy Anderson

We cast real contractors in multiple categories, scouted real construction sites for authenticity and Andy Anderson made these heroic images showing off the Ariat Work clothing line. We had a safety monitor on set to be not only our technical advisor, but also to maintain extra sharp safety standards in what were active construction sites. It was a huge success!

ariat work sample 4.jpg
       
     
ariat work sample 3.jpg
       
     
ariat work sample 5.jpg
       
     
ariat work sample 2.jpg